Empowering Nurses at the Bedside and in Business

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On The Yellow Brick Road To Nurse Business Ownership

We nurses are passionate and dedicated to our patients with a unique set of skills and genuine desire to make a difference.  Sometimes, we get a whisper, a nudge or even a hit over the head that there is just something more for us.  For nurses dreaming of taking their career to new heights and becoming business owners, the journey may seem as daunting as Dorothy’s quest to find the Wizard of Oz.

Like Dorothy, you have the potential to discover your own path, overcome obstacles, and unlock the magical world of nurse entrepreneurship.  The journey to nurse entrepreneurship is filled with challenges and triumphs as you embark on your own yellow brick road to business ownership.

  1. EMBRACE THE CALL TO ADVENTURE:  Dorothy’s journey began with an unwanted invitation to leave her family home in Kansas by stepping outside her comfort zone to pursue something greater.  Similarly, as a nurse considering business ownership, you may feel a tug at your heart, and a desire to explore new horizons to create something meaningful.  Answer the call!  Trust in your abilities and recognize that your nursing background has equipped you with invaluable skills and experiences that can serve as a solid foundation for nurse business ownership.
  2. GATHER A TEAM OF ALLIES.  On her journey, Dorothy met companions who became allies offering support and guidance.  As nurse business owners, it is crucial to surround yourself with a network of individuals who can provide insights, mentorship, and encouragement.  Seek professional networks, joint entrepreneurial communities, and connect with fellow nurse entrepreneurs.  I particularly enjoy the National Nurses in Business Association with its amazing tribe of likeminded nurses who can understand and relate to your unique aspirations and challenges.  Together, you can navigate the path to success and empower each other to thrive.
  3.   FOLLOW THE PATH OF KNOWLEDGE.  Just as Dorothy followed the yellow brick road to seek wisdom from the Wizard, you must embark on a quest for knowledge to succeed as a nurse business owner.  Take advantage of resources such as business courses, workshops and mentorship programs designed for healthcare professionals.  Develop a solid understanding of business principles, marketing strategies, financial management, and legal considerations. 

Acquiring this knowledge will empower you to make informed decisions, adapt to the ever-changing business landscape, and build a strong foundation for your entrepreneurial venture.

  1. OVERCOME THE WICKED WITCHES OF DOUBT AND FEAR. Throughout her journey, Dorothy encounters wicked witches and flying monkeys that try to thwart her progress. Similarly, as a nurse business owner you will undoubtedly face doubts and fears that will hinder your progress. The key is to confront and overcome them, advice you should remember from your first job as a registered nurse. 

Recognize that self-doubt is a natural part of any new endeavor. But also remember that your nursing background has instilled in you 3 things: resilience, adaptability, and problem-solving skills.

Surround yourself with positive influences, practice self-care and believe in your abilities to navigate the challenges that arise on your path.

  1. EMBRACE YOUR RUBY SLIPPERS OF PASSION. In The Wizard of Oz, Dorothy’s ruby slippers held the power to take her home, a symbol of her unwavering passion and determination to reach her goal.  As nurse business owners, your passion for making a difference in health care is your greatest asset.  Let it guide you in defining your business’s mission and values and infuse them into every aspect of your venture.  Your passion will not only fuel your drive, but also resonate with your clients helping create a business that genuinely makes a positive impact and serves those in need.  Who needs your services?
  2. CONCLUSION.  Just as Dorothy’s journey was a discovery and transformation, your journey as a nurse business owner has the potential to redefine your career and unlock your new possibilities.

Embrace the adventure, gather allies, acquire knowledge, conquer doubts, and let your passion be your guide.  As you navigate the winding road of business ownership, remember that you possess the unique combination of nursing skills and entrepreneurial spirit to build a successful and fulfilling business.

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